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Why and How to Use QR Codes in Your Books

Why and How to Use QR Codes in Your Books

Most of us aren't fans of long links, especially if we have to type them manually. But there is a better way to get your readers engaged without having them going through the hassle of typing long links in their browser: QR Codes.It is a barcode that you scan using your cellphones and it brings you to a website, or a specific place in the web. 100% of the time, your readers are using mobile phones and are most likely to scan the code with no doubts in mind.What is A QR Code?QR code is a barcode that you scan...

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Growing Your Email List as an Author

Growing Your Email List as an Author

Whether you are new or not to email marketing, it is vital that you continuously grow your email list. Email campaigns allow you to communicate with your audience in a more personal and creative way. Here are some of the ways you can implement to continuously grow your list. Freebie ContentOffer freebie content in exchange for an email subscription. You can come up with a small or short freebie from time to time that they can receive by subscribing via email.Contest GiveawayGiveaways and contests are perfect ways to get emails. Host a contest and ask your audience to enter their...

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Youtube for Authors in 2021

Youtube for Authors in 2021

Video marketing is one of the best ways to stand out and build an audience in 2021 and the years to come. Here are some of the reasons why you need to consider Youtube as part of your marketing plan.Free Media ExposureUploading a video on Youtube is free. You can use Youtube to share relevant information about your books. It's like writing a blog but in a form of video interviews and teasers. Youtube is a very interactive channel that draws attentive viewers. Maximize this by putting up content that promotes you as an author and as well as your...

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Book Types and Their Ideal Word Counts - A Brief Guide

Book Types and Their Ideal Word Counts - A Brief Guide

So how long should each book be? There is no industry standard for how long each type of book should be, but this is a brief guide on the ideal word counts you should aim for. CHILDREN’S BOOKS Children's books are dedicated to readers between the ages of 0 and 8. The aim is those who can't read at all or who are relatively new to reading. The average number of words in this type of book is from 300 to 1200. ADVENTURE Most of the time, your adventure novel concentrates on both the character’s physical journey as well the...

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Why Email Marketing is For Authors Like You

Why Email Marketing is For Authors Like You

If you are an author and are not doing email marketing, you are definitely missing out on many marketing opportunities for your books. Here are 3 reasons why email marketing is for authors like you.  You talk directly to your readers. With email marketing, you don't rely on algorithms to get your audience's attention. The emails you write will land directly in their inbox. Email marketing is less expensive. You can send thousands of emails without spending too much.  You write! If you are an author, your best way to sell yourself is to write. Yes, in email marketing, you...

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